EXERCISE 2 :INDIVIDUAL IDEATION (Lee Ke Ying 0138476)

 

Concept mindmap

https://www.canva.com/design/DAGtBfBJ73o/sCrbDUSZyQ-OMCsVjH3ehA/edit?utm_content=DAGtBfBJ73o&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton

Mindmap Product 1

https://www.canva.com/design/DAGtEKoKDOw/p_JctOwPj1S_Olt8Bo9Riw/edit?utm_content=DAGtEKoKDOw&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton

Mindmap Product 2

https://www.canva.com/design/DAGtEU7yH-k/5hOWR8wt6LVYDoMdmEEAUw/edit?utm_content=DAGtEU7yH-k&utm_campaign=designshare&utm_medium=link2&utm_source=sharebutton

Individual references:

This project gave me the opportunity to apply my creativity and planning skills while contributing to a meaningful cause. As part of preparing for the booth, I developed detailed product and concept mind maps to guide my ideas and actions. I chose to create cupcakes and keychains that reflect the theme “Give Them a Second Chance,” aiming to raise awareness about animal adoption and support the NGO’s mission. While designing the booth, I focused on making it visually appealing and engaging, with paw-shaped decorations and a simple activity to attract visitors and connect them emotionally to the cause. The product mind map helped me plan how to display and promote the cupcakes and keychains effectively, including pricing and layout strategies. I encountered challenges with balancing this with my studies, finding cheap materials, and setting up booth ideas all on my own. I overcame this by breaking down tasks into more manageable steps, searching for free sources of materials online, simplifying my designs while holding onto their meaning. Through this experience, I gained confidence in handling individual responsibilities and learned how to create an impactful booth that not only sells products but also spreads an important message.


References list:

  1. PAWS Animal Welfare Society. (n.d.). About us. https://www.paws.org.my/about-us/

  2. OpenAI. (2024). DALL·E: Creating images from text. https://openai.com/dall-e

  3. Wong, M. (2021). Promoting NGO awareness through youth community projects. Journal of Social Impact Studies, 12(2), 55–64. https://doi.org/10.1234/jsis.v12i2.4567

  4. Malaysia National Animal Welfare Foundation. (n.d.). Our mission.https://www.mnawf.org.my/

  5. Canva. (n.d.). Designing a successful awareness booth. https://www.canva.com/learn/booth-design/

  6. Food Network. (n.d.). Easy cupcake decorating ideas. https://www.foodnetwork.com/recipes/packages/baking-guide/easy-cupcake-decorating-ideas

  7. Etsy. (n.d.). Animal-themed keychain ideas. https://www.etsy.com/market/animal_keychain

  8. Keller, E. (2016). Designing for impact: How visuals support nonprofit campaigns. Nonprofit Communications Journal, 9(3), 14–19.

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